ENVIRONMENT & CLIMATE CHANGE
As an activewear and lifestyle brand, we take responsibility for reducing our impact on both the environment and the people in our value chain. We make considered choices in materials, production and partnerships, and work continuously on improvements where they matter most to us.
HOW WE'RE MAKING A DIFFERENCE
At BARA, we believe that responsible business and performance can go hand in hand. This is why sustainability is considered throughout our decision-making - from design and material choices to production and transportation. Our goal is to reduce our impact where possible, while respecting both the planet and the people connected to our products.
DESIGNED FOR LONGEVITY
Products are made to be worn, used and kept over time
TRANSPORTATION
Transportation is primarily by sea, rail or road
RESPONSIBLE CHEMICAL USE
We avoid unnecessary chemical treatments and use standard performance materials without PFAS-based finishes, focusing on safety, comfort and function. Our materials are produced in line with recognized international standards, such as OEKO-TEX® and GRS.
PACKAGING
Packaging made from recycled materials
NO HANG TAGS
We avoid hang tags to reduce unnecessary materials
By 2027, we aim to further reduce our average plastic consumption per order by approximately 28%.
EVERYTHING. SUSTAINABLE
It’s really that simple!
In the future, we aim to only design products and packaging with sustainable materials.
This includes redesigning our current products as well.
We are currently testing to use only recycled polyester rmanufactured from used PET bottles.
Using only environmentally-friendly recycling process.
REDUCE SHIPPING
European distribution & Norwegian shipping center is open.
We aim to make shipping to you faster and as local as possible. Thats why we are opening more local distrubtion centers. This will allow us to avoid using carbon-intensive shipping methods when possible and to open distribution centers around the world to reduce the impact of final mile shipping."
WE’RE DOING EVERYTHING WE CAN,
BUT WE CAN’T DO IT ALONE.
Check out our advice on how to reduce your fashion footprint.
Here are some ways you can be more sustainable when it comes to your clothing:
Wash your clothes on a lower temperature to save energy.
Repair items instead of throwing them away and buying new ones.
Look for clothing from sustainable brands when shopping.
Air dry your clothes instead of using a dryer.
Only buy items that you truly love and will use frequently.
Donate, sell, or recycle clothes that you no longer want or need.
ACTIONS SPEAK LOUDER THAN WORDS
We know we’re not perfect, but we always keep our promises; and our promise to do better and lead the way when it comes to protecting Mother Nature is not one we take lightly. We’re well aware that seeing is believing, that’s why we’re inviting you on our journey to put sustainability at the heart of everything that we do.
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